Pure Visions is a modern boutique marketing agency cooperating mainly with foreign partners.
We designed branding for the agency, which resulted in the brand name, logo and full visual identity along with elegant promotional materials. The idea behind the activities of Pure Visions is a clear marketing strategy, therefore the minimalistic setting of the brand fits perfectly with the agency's mission. Designing the materials we used a ;combination of black and white and a minimum of printing.
Business cards have been designed in an exclusive and unique technique of letterpress printing. Raw, natural cotton paper with a high grammage and precisely embossed print emphasizes the high quality of services and gives elegance and prestige to the brand – features that are a must have in contacts with foreign contractors.
The visual identity is complemented by elegant and transparent promotional materials. We gave them a minimalist look, and black and white photos emphasize the prestige. Since Pure Visions in its activities strongly emphasizes visual strategies in marketing, the Book of Style was an important element, which focuses on presenting trends and key visual of the agency.